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The Montecito

  • Sep 2, 2022
  • 2 min read

On the corner of Franklin and Cherokee sits “10 stories of luxury and comfort”: the Montecito.



Ahead of the residential hotel’s 1931 grand opening, reservations were accepted to rent the 79 furnished units, a mix of singles ($90) and doubles ($175).


Amenities included subterranean garage, 24-hour service, Hollywood views — and eventually a commissary, despite one opposing councilman’s argument that residents were too “lazy” to go to the market.

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About the Creator

Before the 101 is the brainchild of Kathleen Perricone

A mid-century enthusiast, Kathleen was born about 50 years too late. Fortunately, as a history buff she gets to live in the past. 

 

The Hollywood resident is a published author who has written about influential figures such as John F. Kennedy, Marilyn Monroe, Barack Obama, Anne Frank, Taylor Swift, and dozens more.

 

Over the past two decades, she's also worked as a celebrity news editor in New York City as well as for Yahoo!, Ryan Seacrest Productions, and a reality TV family who shall remain nameless. 

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